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Who is this Craig guy anyway?

Craigslist was founded by Craig Newmark in 1995 and incorporated as a for-profit in 1999. In 2006, however, Craigslist CEO Jim Buckmaster confounded the UBS Global Media Conference by explaining that his company was more interested in helping people find apartments, employment, cars, used goods and romance than it was in "monetizing" its incredibly popular web platform.

While Craigslist has since begun to charge nominal fees for listings in some categories in some markets, their philosophy has changed little since 2006. In its real estate category, the company has, in fact, repeatedly revised its policies and algorithms in an effort to prevent anyone but locally based posters from posting anything but specific information on actual, immediately available product…and no more than once per day.

For medium- to large-scale apartment owners and managers, this has made the process of posting to Craigslist even more arduous. With more than 50 billion page views per month, their audience is there, but on-site leasing staff are often prevented from posting regularly by other, more pressing job duties like leasing apartments and fulfilling maintenance requests. They're also ill equipped to navigate Craigslist's policies and algorithms, which often cause posts to be deleted even when in-market personnel post honest-to-goodness availabilities.

Enter Axiom Media Service. Using a combination of web-based technology and human-based customer service, our Craigslist posting services takes the job out of the hands of busy on-site staff, and assures that accurate content is posted on a regular basis, keeping your listings near the top of results in your geographic region where qualified prospects will find them.

Our Craigslist posting capabilities make up one plank in our Online Residential Marketing Service, which provides turnkey online marketing for the multifamily industry. To learn more, contact Axiom Communications at 201-348-8998 or info@axiominc.net.

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